In a medium bowl, sift the flour, cocoa powder, baking soda, and salt. Set aside. Chop the white chocolate into medium pieces.
2 ½ cups All-purpose flour, ¼ cup Unsweetened cocoa powder, 1 teaspoon Baking soda, 1 teaspoon Salt, 1 ½ cups Chopped white chocolate
Using a mixer, beat the melted butter (make sure it is cooled to room temperature before using), sugar, and brown sugar. Beat on high for 2 minutes. The color will lighten significantly.
1 cup Unsalted butter, ¾ cup Brown sugar, ¾ cup White granulated sugar
Add the eggs, vanilla, and red food dye. Mix until combined. Pour in the dry ingredients and mix on low speed until just combined. Take off the mixer and fold in the white chocolate.
2 Large eggs, 1 teaspoon Pure vanilla extract, 1 teaspoon Red velvet dye.
Preheat the oven to 350°F. Line two cookie sheets with parchment paper. While the oven is preheating let the cookie dough rest. Usually it needs 10-15 minutes while your oven preheats. This helps to prevent too much spread.
Pour the red sugar into a bowl. Use a large cookie scoop (3 tablespoon or 2oz) to scoop cookie dough balls. Roll into the red sugar. Place 6 cookie dough balls per cookie sheet.
Red decorating sugar
Bake for 13-15 minutes. Bake one cookie sheet at a time. Top with white chocolate chips as soon they come out of the oven. *optional.
Let the cookies sit for 5 minutes before transferring to a cooling rack.